Ever had the terrible experience of turning up at an event to discover that someone else is wearing the same T-shirt as you?
An art museum in Denmark offers one answer…
They’ve launched a “social souvenir” in the form of limited edition Tshirts. When you buy one, you provide your name address, allowing museum staff to map your Tshirt on google maps.
Ultimately the shirt rack will be empty, and the google map will be filled with little tshirt tags across the world.
And you’ll know where not to wear your limited edition souvenir.